by Red Gear Works | Aug 23, 2022 | Articles, Marketing
As a small business owner, you likely understand the importance of having a strong online presence. After all, that’s where most customers and clients will go to learn more about your company and what it has to offer. However, it’s not enough to simply...
by Red Gear Works | Aug 22, 2022 | Articles, Small Business
In these tough economic times, many people are looking for ways to make extra money. Starting your own small business is one way to do this, but it can seem like a daunting task, especially if you don’t have any money to start with. Luckily, there are ways to...
by Red Gear Works | Aug 17, 2022 | Articles, Branding
A forgotten brand is like a sleeping giant. When awakened, it has the potential to recapture market share and become relevant again. However, resurrecting a forgotten brand is not easy. It takes careful planning and execution to give a forgotten brand new life. Many...
by Red Gear Works | Aug 16, 2022 | Articles, Branding
As awareness of environmental and social issues grows, so does the demand for “conscious” brands – those that are transparent about their manufacturing processes and have a commitment to sustainability. This trend is being driven by millennials, who...
by Red Gear Works | Aug 15, 2022 | Articles, Small Business
Data is the lifeblood of any business, large or small. Without data, businesses would be flying blind, making decisions based on hunches and gut feelings rather than hard evidence. But what exactly is data, and how can small businesses use it to drive growth? In its...