by Red Gear Works | Aug 12, 2022 | Articles, Marketing, Small Business
Effective Marketing Strategies and Plans for Small Business Entrepreneurs A marketing strategy is an overarching view of how your business will succeed in the marketplace. An effective marketing plan maps out ways to implement your strategy and achieve your strategic...
by Red Gear Works | Aug 10, 2022 | Articles, Small Business
If you’re like most busy entrepreneurs, you know that there’s never enough time in the day to get everything done. You’ve probably thought about hiring a virtual assistant, but you’re not sure where to start. This article will help briefly...
by Red Gear Works | Aug 9, 2022 | Articles, Small Business
In a world where technology reigns supreme, it’s easy to forget the value of human connection. Although businesses are relying more and more on digital communication, the best way to engage customers is still through good old-fashioned customer service. And that...
by Red Gear Works | Aug 8, 2022 | Articles, Marketing
In business, there are various methods of calculating profits and losses. One popular method is called cost per mille, or CPM. This approach calculates how much it costs to earn one thousand impressions or views of an advertisement. It’s often used in online...
by Red Gear Works | Aug 5, 2022 | Articles, Branding
Consistency is key when it comes to branding your business online. In order to create a memorable and recognizable brand, you need to be consistent with your messaging, visuals, and tone. When people visit your website or social media pages, they should immediately...
