by Red Gear Works | Aug 8, 2022 | Articles, Marketing
In business, there are various methods of calculating profits and losses. One popular method is called cost per mille, or CPM. This approach calculates how much it costs to earn one thousand impressions or views of an advertisement. It’s often used in online...
by Red Gear Works | Aug 2, 2022 | Articles, Marketing
In the past, businesses could rely on word-of-mouth and other forms of traditional marketing to bring in customers. However, with the average consumer spending more money than ever before, businesses can no longer afford to neglect digital marketing. In order to keep...
by Red Gear Works | Jul 29, 2022 | Articles, Branding, Marketing
Branding has always been an important part of a company’s marketing strategy, but in today’s digital age, it is more critical than ever. In order to keep up with the competition, companies need to adopt an agile branding strategy that allows them to quickly adapt to...
by Red Gear Works | Jul 26, 2022 | Articles, Marketing
It’s no secret that it’s cheaper and more effective to retain customers than to acquire new ones. And yet, so many businesses focus on acquisition at the expense of engagement. The truth is, you can increase customer retention with engagement marketing....
by Red Gear Works | Jul 18, 2022 | Articles, Marketing
Digital marketing is an ever-growing field with new opportunities to be explored every day. However, it can be difficult to know how much money to spend on digital marketing, and what is the best way to allocate your resources. This article will teach you how to make...
by Red Gear Works | Jul 11, 2022 | Articles, Branding, Marketing
When it comes to branding and marketing, it is important to use both together in order to achieve success. There are different ways that branding and marketing can work together, and the best way for a business to use each tool depends on its specific needs. When...
